70
Ritoban Mukherjee
TechRadar
“Flexibility is a key advantage of ACT!.”
Critical Assessment
What Critics Praise
- Integrated Email Marketing
- Easy-to-use Dashboard Designer
- Cloud and on-premises options
- Customizable sales process
- Comprehensive API documentation
- Solid forecasting functionality
Points of Contention
- Old-fashioned UI is Clunky
- Data Entry Is Convoluted
- Limited enterprise depth
Professional Reviews
2 reviews from 2 critics60
Oliver Rist
PCMag
“The venerable Act! contact manager has evolved into a full‑featured CRM that also includes optional digital marketing features. However, its convoluted UI may prove troublesome to anyone who hasn't previously used Act! products.”
